Brand Challenge:
NRTC was looking for a solution to build loyalty and push shoppers to re-purchase during an extremely competitive period (March 2020 - Covid19).

Integral Shopper has developed a Ready-To-Use shuffler game, to engage with consumers and website visitors.
In about 3 months, NRTC reached more than 22,000 games played.
To push consumers to purchase again from their platform, the gifts were either a voucher valid on next purchase or a very tasty basket of fresh fruits & veggies.
A very easy, fun and engaging game that has created traffic and built consumer loyalty.